At 15:00 on February 22, 2025, the themed forum "International Cultural Technology and Future Innovation Development Conference - Artificial Intelligence and Digital Cultural Industry Development" was successfully held at the Shuanghu Science and Technology Park Innovation Center in Pengzhou, Chengdu. The forum was jointly organized by Sichuan University of Culture and Arts, Zhongguancun Zhongheng Cultural Technology Innovation Service Alliance, Italy's H - FARM, and H - FARM college. Nearly 200 experts, scholars, industry leaders, and corporate representatives from the cultural and technological fields of China and Italy gathered to have in - depth discussions on the cutting - edge topics of the deep integration of artificial intelligence and digital cultural industries. They jointly explored the new opportunities, challenges, and future of the digital cultural industry, contributing wisdom and strength to promote the integration of culture and technology and industrial innovation.

Digital Transformation Empowers Cultural Powerhouse: School - Government - Enterprise Collaboration Explores New Frontiers

Zuo Dongmei, a special supervisor of the Sichuan Provincial Government and the party committee secretary of Sichuan University of Culture and Arts, said in her speech at the forum that the current deep integration of digital technology and the cultural industry has become a strategic need to enhance the country's cultural soft power and build a strong cultural nation. She emphasized that Sichuan University of Culture and Arts has always been oriented towards serving national strategies, committed to the cultivation of application - oriented talents, the integration of industry and education, and the advancement of project - based teaching. Relying on the resource endowment of China Technology City, the university has innovatively built a "two - major and three - integration" talent cultivation model, established platforms such as the Art Technology Research Institute and NetEase Artificial Intelligence Industry College, deepened the integration of industry and education, and assisted in the construction of Chengdu Culture, Art and Technology City (Sichuan University of Culture and Arts,Chengdu Campus), delivering application - oriented talents for the high - quality development of the digital cultural industry.

Frontier Exploration under a Global Vision: From Technological Breakthroughs to Scenario Implementation

During the forum, several heavyweight guests delivered insightful speeches. Sun Ruofeng, deputy director of the Expert Consultation Committee of the Ministry of Industry and Information Technology's Industrial Culture and former director of the Science and Technology Education Department of the Ministry of Culture and Tourism, conducted an in - depth discussion on "the breakthrough and下沉 of artificial intelligence in the cultural tourism industry". He shared application cases of artificial intelligence in the cultural tourism industry and its future development trends.

Diego Pizzocaro, an Italian artificial intelligence and data science doctor and CEO of H - FARM AI College, introduced Italy's latest progress in the field of artificial intelligence and international cooperation opportunities. He provided a reference for AI development under an international vision for the attendees.

Ruan Yingshao, manager of Kuaishou Rongmei Research Institute, gave a speech on "Inclusive AI Empowering the New Video Creation Business". He elaborated on the application of AI technology in the video creation field and the changes it has brought to the industry.

Antonella Sana, executive director of H - FARM College, explored the transformation of AI - driven talent cultivation and learning frameworks. She provided new ideas for the digital transformation of the education field.

Li Xu, CTO of Beijing Liujin Years Media Technology Co., Ltd., shared the multimodal creation platform and application cases of AIGC (Artificial Intelligence Generated Content). He demonstrated the huge potential of AI in the content creation field.

Hong Jun, general manager of Beijing Boitong Technology Co., Ltd., focused on the new business formats and models of cultural innovation promoted by AIGC. He provided new paths for the high - quality development of the cultural industry.

Song Donghuan, initiator of the StoryStorm AI content community, discussed the key breakthroughs of AI in video creation and production under the theme of "From Creation to Production: The Turing Point of AI Videos".

Liu Xiaoguang, general manager of Beijing Lingdun Sound Technology Co., Ltd., conducted an in - depth analysis of the opportunities and challenges of music AIGC. He provided references for the digital transformation of the music industry.

Professor Zhi Jinyi, dean of the School of Design and Art at Southwest Jiaotong University and a doctoral supervisor, shared cases of new scenarios created by AIGC - empowered integration of cultural tourism and transportation. He provided a new perspective for the integrated development of the cultural tourism industry.

In addition, Chinese master of arts and crafts, Pei Yongzhong, also shared his unique insights on the combination of traditional crafts and AI technology.

Consensus Building: Driving the Integration of Culture and Technology with New - quality Productivity

The successful holding of this forum not only provided a valuable communication platform for the integrated development of artificial intelligence and the digital cultural industry, but also injected new vitality into the high - quality development of the cultural industry. Several industry consensuses were formed: the digital cultural industry, as the core field of new - quality productivity, needs to continuously deepen the collaboration among schools, governments, and enterprises to accelerate the construction of a closed - loop system of technology research and development, application scenarios, and talent cultivation. The inclusive and ethical application of AI technology will become the key to activating cultural diversity and empowering the real economy. Participants expressed that they would take this forum as an opportunity to deepen cooperation and jointly seek development, contributing more wisdom and strength to the construction of a new ecosystem for the digital cultural industry. As one of the organizers, Sichuan University of Culture and Arts stated that it will continue to leverage its academic advantages of "art + technology" in the future, promote the construction of Chengdu Culture, Art and Technology City (Sichuan University of Culture and Arts,Chengdu Campus), and create a digital cultural industry innovation high - ground radiating to the southwestern region. It also looks forward to having more opportunities in the future to promote the prosperity and development of artificial intelligence and the digital cultural industry, explore new business formats of "culture + technology" together, and promote the deep application of artificial intelligence in content creation, cultural tourism integration, educational innovation, and other fields.